Smallholders in arid and desert environments are my specialty. There are 500 million smallholders worldwide that feed over 2 billion people. I worked in 15 foreign environments, varieties of different cultures and know how to reach people.
Find the smallholders who want to make more from what they have. Find the champions and give them the tools to succeed and they will.
I know what hands-on means and so do my smallholders when they think of me.